Jacksonville Tourism: Come for the Football, Stay for the Beer.

Posted by Donny Mak on Wednesday, June 4th, 2014 at 1:00am.

The Jax Ale Trail will be a joyride for Jacksonville beer drinkers.
Jacksonville can boast being host to several popular craft breweries.  

"Visit Jacksonville!" is a great resource for what's trending when it comes to drawing folks to our fair city. Visit Jacksonville! has in the works a campaign to promote beer. The chances of success are good. 
The campaign is to focus on the city’s burgeoning craft beer scene. With the spiffy name, "Jax Ale Trail,"  they're planning a state-wide digital ad campaign to kick off after the Fourth of July holiday. 
The Jax Ale Trail campaign will encompass North Florida and Southeast Georgia, of course, heavily relying on The Facebook and other social media.  After all, Jacksonville has wealth of indy breweries distributing craft beer, with the likes of Aardwolf Brewing Co., Bold City Brewery, Intuition Ale Works, and others.  

Then there's a Jacksonville landmark -- the Anheuser-Busch Brewery on the Northside, where you can tour the plant, and bone up on your brewing knowledge at the onsite beer school. 

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